Who We Are & How We Think

We organize the company’s official source so that facts, narrative, and design work together as a reputation that can be trusted.

SAMCGI was born from the discipline of corporate communication: understanding official data, guarding accuracy, building the story, then translating it into reports, websites, films, and communication assets worth reading by leaders, investors, regulators, media, and the public.

01

Facts are the foundation.

Every narrative starts from data, official documents, business context, governance, and messages that can be accounted for.

02

Design must clarify.

Visuals are not mere decoration. They help stakeholders read priorities, understand structure, and grasp substance.

03

Reputation needs consistency.

Reports, websites, profiles, videos, and public communication must carry aligned messages so the company is easy to recognize and trust.

Method

From official data to a reputational source of reference.

01

Official information audit

Mapping reports, websites, public channels, key messages, performance data, ESG, governance, and potential inconsistencies.

02

Narrative & structure

Building a story architecture that is easy for senior readers, investors, media, and decision-makers to understand.

03

Design system & experience

Translating the narrative into visuals, pages, components, and journeys that are mobile-first and governance-safe.

04

Traceability of the official source

Structuring pages, concise content, and information connectivity so the official source is easier to find and cite correctly.

05

Proof & stewardship

Distinguishing third-party proof, client context, and internal claims so credibility never feels overstated.

Digital readability is a discipline of preparation, not a guarantee of results. Many external factors shape what appears in search channels; what we are accountable for is the quality, consistency, and traceability of the official source.

One year, one system

One full-year partnership: the report is produced, published, made machine-readable, reputation is maintained, and the cycle turns again.

Our four solutions are not a list of separate services but one annual reputation cycle. That is the Annual Reputation Partnership.

  1. 01

    Produce the report

    Readable by Humans

    Annual & sustainability reports that are accurate, clear, and worth reading by leaders, investors, and regulators.

  2. 02

    Publish

    Corporate Digital Presence

    The corporate website, IR hub, and ESG hub as the official home of information.

  3. 03

    Make it findable

    Easy to Find

    Structure, metadata, and an official source that is easy to find and readable by both humans and machines.

  4. 04

    Reputation maintained

    Trusted by Stakeholders

    When searched for, investors, regulators, and media cite the correct official source.

↻ Turning every year, the next report starts from a reputation already maintained.

Corporate dan Investor Relations website PLN Nusantara Power
Publish + Find nodePLN Nusantara Power corporate & IR website, Investor Relations, Sustainability, bilingual. Prepared by SAMCGI.
Ekosistem digital Axioo: katalog produk dan halaman For Business
Corporate Digital PresenceAxioo product ecosystem & For Business pages (axiooworld.com). Prepared by SAMCGI.

Site views are shown with client permission as proof of work. The platforms remain the clients’ property; what SAMCGI prepared is the structure, narrative, and digital experience.

Leadership & accountability

One accountable principal, backed by the firm’s capacity since 1998.

Reputation work demands clear accountability: you know who is responsible, and which standards we follow.

Giant Hermanto

Giant Hermanto

President Director · SAMCGI (PT SAM Indonesia)

Leads SAMCGI as a corporate reputation communication partner, carrying the SAM heritage since 1998. Focused on the needs of listed companies, SOEs, and regulators.

Recipient of the A'Design Award 2019, Teatro Sociale, Como, Italy. Documented in financial media.

Experience
A heritage since 1998, two roots: digital first, then corporate reporting.
Client scope
Listed companies (Tbk), SOEs, the regulator (OJK), and enterprises.
Reporting standards
Prepared to ARA criteria & OJK regulations for annual reports, and GRI standards for sustainability reports.
Quality of work
Work behind Cannes Corporate Gold, LACP Platinum 99/100, LACP Worldwide, and German Design wins, always credited to the clients.
Documented archive
220+ organizations, 38 recognitions, archive references, not live metrics.

Awards are won by clients for work prepared by SAMCGI. Archive figures refer to SAMCGI’s internal documentation.

Origins · Two roots

We did not move from digital to reporting. We grew both, then connected them.

Digital roots since 1998, reporting depth over the past decade. Precisely because it has both, SAMCGI can connect reports, publication, and machine readability into one reputation system, a space occupied by neither reporting houses nor digital agencies.

  1. 1998–2010

    Digital Roots

    Born as a digital studio: websites, interactive corporate profiles, and back-end programming. Built digital presence for Garuda Indonesia, Coca-Cola (Bubu Award 2002), Cisco, and Telkom. Two-time Enterprise 50 Award winner (Accenture–SWA).

    Root: machine readability & findability
  2. 2010–2019

    Reporting Depth + Platforms

    The digital discipline deepened into reporting and corporate platforms: Toyota annual reports (Cannes Gold), QNB & AKR (LACP Platinum); alongside corporate websites for Pertamina (with IR & governance), TMMIN, BCA, and PT PP, plus measurable platforms such as the FIFGroup site (visitors up a recorded +1,400%).

    The same clients, two capabilities
  3. 2020–2025

    Reputation Partner

    The two are united: reports produced, published, and made machine-readable, OJK, PLN (an investor-grade IR Hub), KB Bank, Indomobil. Digital findability and reporting credibility become one source of record.

    A bridge that demands both roots

The SAM heritage since 1998 (now PT SAM Indonesia / SAMCGI). Work is prepared for clients; achievements and platforms remain the clients’ property. Historical figures are recorded in SAMCGI’s credentials.

Recognition across decades

Recognized by international juries since 2016, and still ongoing through 2025.

Awards are won by clients for work prepared by SAMCGI. The older ones prove the standard has been tested; the newest prove it is still upheld.

Trofi Gold Dolphin dan sertifikat Cannes Corporate Media & TV Awards 2016 untuk film Toyota Kijang (TMMIN)
2016 · Gold, Cannes Corporate Media & TV AwardsThe film “Toyota Kijang: From Indonesia to the World” (TMMIN), the first Indonesian film to win, out of 989 global entries.
Tim SAMCGI di depan dinding pemenang German Design Award 2018 di Jerman
2018 · German Design AwardThe SAMCGI team in Germany, recognition for the quality of corporate communication design.
  1. 2016Gold, Cannes Corporate Media & TV Awards, the Toyota Kijang film (TMMIN).
  2. 2018German Design Award, quality of corporate communication design.
  3. 2019A’Design Award Silver (Italy), Minna Padi “We Are Ecosystem”.
  4. 2024AKR, LACP Platinum 99/100, #11 Asia-Pacific · OJK, 5 consistent report editions (2019–2024) · PLN, investor-grade IR Hub live.
  5. 2025KB Bank, Annual Reports 3 years running (2023–2025) · Indomobil, holding retention 4 years running (2021–2025).

Award-ceremony photos are SAMCGI documentation. The awards remain the clients’; what SAMCGI claims is the quality of the work prepared.

Heritage · Since 1998

Trusted by big names, long before today.

For more than two decades, SAMCGI has been trusted by major institutions and brands to help build corporate communication assets, reporting, company profiles, campaigns, and digital presence.

Coca-Cola Nestlé Unilever BCA Bank Indonesia HSBC HM Sampoerna United Tractors Garuda Mitsubishi

Names are shown as part of a cross-industry track record. Scope details can be tailored in the portfolio or credential materials as needed.

Strategic discussion

Start with one question: when your company is searched for, is its official source the reference?

Send your reporting, corporate website, ESG communication, or digital presence audit needs. The SAMCGI team can prepare the right direction, scope, and implementation stages.

Email SAMCGI +62-21-2272-0995
Equity Tower 11F Unit D, SCBD Lot 9
Jl. Jenderal Sudirman Kav. 52-53, Jakarta 12190